Drugdu.com Launches Digital Marketing Strategy Solution for Pharmaceuticals and Medical Devices at CMEF 2018


Drugdu.com (Ddu), the leading global pharmaceutical and medical device B2B online platform, attended the CMEF exhibition in Shanghai and showcased their new “Internet + cross-border medical trade” marketing model. At the same time, a symposium for the Ddu Trade Accelerator was held to share insight on new methods of taking advantage of online promotions to open up international markets and accelerate cross-border trade. The conference was very successful, locking the attention of people present and opening up opportunities for the sharing of ideas and re-thinking of marketing strategies.
According to statistics, the global medical device market was estimated to be worth 406.3 billion USD in 2016, and is expected to exceed 477.5 billion USD by 2020. With the domestic market gradually becoming more saturated, more and more medical device suppliers are paving their way to explore international markets.
However, the promotion of medical devices is beset with difficulties and the best medical device marketing strategy is to offer top quality products and client services along with proper promotional material that enables clients to acquire product information in a faster and more accurate way. For buyers, finding products through traditional channels often results in nothing or incomplete information due to variations of medical devices and scattered information. And for suppliers, visiting clients and attending exhibitions may not always be cost-effective.
In order to improve the efficiency of international promotions of medical devices, Ddu launched the Ddu Trade Accelerator, a one-stop online promotion service, a product of many years of in-depth experience in the fields of pharmaceutical drugs and medical devices, aiming to assist pharmaceutical and medical device companies develop global target markets and acquire clients by promoting their quality products through comprehensive marketing strategies such as accurate orientations, creative strategies, effective data monitoring, data analyses and diagnostic optimization.
In response to the difficulties regarding international promotions of medical devices, here are 4 breakthroughs of the Ddu Trade Accelerator:
1. Efficient promotions 
Promotions through high-quality channels locally and abroad to accurately cover the main medical market.
2. Brand advertisements 
AAAA-class standards for advertising productions with tailor-made advertisements for the promotion of medical devices.
3. Data orientation 
Full-time and real-time data presentations and flexible adjustments of marketing strategies.
4. Professional management 
BAT-level technical team and evasion of sensitive policies
According to the management of Ddu, the Ddu Trade Accelerator was developed by a professional team with ten years’ experience to provide tailor-made advertisement promotions for medical device companies. Ddu is also in cooperation with SGS, an internationally authorized institution, and various media giants to conduct promotions on social media platforms and content marketing for maximized exposure.
Since its launch in October 2017, the Ddu Trade Accelerator has served about 100 medical companies covering 36 countries and regions and attracted the attention of over 400,000 people engaged in medical trade. Additionally, all participating surgical instrument companies received an average of 195 inquiries and were exposed to 26,000 people in South Asia. Medical consumables companies were also pleased with the results since they received an average of 128 inquiries and were exposed to 11,000 people in North America.
About Drugdu.com (Ddu) 
Drugdu.com (Ddu) is the leading global B2B online platform focused on the cross-border trade of pharmaceuticals and medical devices. As a pioneer in the industry, Ddu’s advanced technology and user-centered services is aimed at not only accelerating the circulation of pharmaceuticals and medical devices around the world but also simplifying industry trading, making it more practical and efficient. Our expertise in the international medical trade industry has enabled Ddu to provide a full range of solutions for over 100,000 global suppliers and buyers, helping them build and develop channels of communication and expand international business opportunities.
For more information about Drugdu.com (Ddu), visit our website at http://www.drugdu.com/ or follow us on Facebook, LinkedIn, Twitter, YouTube and Google Plus.
About Ddu Trade Accelerator 
The Ddu Trade Accelerator is a one-stop online promotion service, aiming to assist pharmaceutical and medical device companies in developing global target markets and acquire clients by promoting their quality products through comprehensive marketing strategies.
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